Grounded Coffee shop
Welcome to Grounded, a coffee shop designed as a sanctuary for those seeking solace in their daily routines. With a calming palette of soft greens and rich browns, the space invites patrons to unwind and reconnect amidst the hustle of everyday life.
The green hues evoke tranquility and rejuvenation, promoting a sense of balance, while the earthy browns provide warmth and comfort, creating an inviting atmosphere that feels like home. Together, these colors foster a safe and inspiring environment.
Every design element has been thoughtfully curated to enhance this experience. The layout encourages both intimate gatherings and quiet corners, ensuring a space for everyone. Natural wood finishes and plant accents further ground the space, making it feel organic and nurturing.
At Grounded, we aim to be more than just a coffee shop; we aspire to be a haven where every visit is an opportunity to pause, reflect, and energize your spirit. Come in, take a breath, and find your balance.
Peace&Hemp
Welcome to Peace & Hemp, a sustainable clothing brand committed to eco-friendly fashion. Our designs are crafted from hemp, a renewable resource that embodies our mission to promote environmental consciousness.
The choice of cool-toned greens and leafy shapes in our branding reflects the earthy essence of our materials. These colors evoke a sense of tranquility and connection to nature, helping shoppers understand they’re making a positive impact with their choices.
Every aspect of our design reinforces our commitment to sustainability. The organic shapes and flowing lines not only enhance the aesthetic but also symbolize the harmony between fashion and the environment. At Peace & Hemp, we believe that looking good and doing good can go hand in hand. Join us in embracing a lifestyle that supports both style and sustainability.
surreal photomontage book cover
This concept took a lot of brainstorming and I went through a lot of different ideas. The overall goal for the cover was to obviously create something surreal. I knew I wanted the sky to be a big part of the cover but I could not figure out what to put in the sky. after playing with a camera and a bunch of poses, I decided it would be so surreal to have a little person with a big head being held in the sky.
The cover image was edited in adobe photoshop, using my own photo of the sky but using features to add a dreamy feel to it. I then took my head and enlarged it and added my hands to show the human being held. After playing with textures, I went into adobe illustrator and added the type to the cover.
art wall mural
The goal for this was to showcase the quote "design is thinking made visual" - Saul bass. I knew i wanted to incorporate magazine cut outs of the letters for this piece. I wanted to show that deign is more than just digital or just physical creations. I took the time to carefully choose letters that contrasted each other but in a way that they all unify when together. The quote itself is very inspirational so I wanted something bright and not your typical typography.
Each letter was individually photographed and taken into photoshop where I edited the hues and sharpness of them. Then they were transferred into adobe where they were put together on a screen rather than on my table. the final photo is a local garage and I edited the creation onto the wall to show what it would look like if it were painted onto a wall.
GO VOTE POSTER
The obvious goal with this project was to encourage young voters to actually get out and vote. In my personal opinion, I think simple is more effective than a busy design when it comes to a statement piece. I also really enjoy older advertisements, I think as the scraps of paper don't really correlate with voting, it catches your eye and makes you read more.
The audience I have in mind was pretty much me. What would make me stop and read a poster? I talked with people my age as well when designing this and we all agreed that the somewhat minimal design caught our eye and also the straight to the point wording is what works for us. A generation that's used to short 10 second videos, we needed something that tells us how it is, and quickly.
Synergy snowboards
This was for a class assignment, to design and give a brand to synergy. My goal was to create a light feminine energy in my boards to show that something that seems 'manly' can be girly and cute. the 'consumers' being girls or women from ages 13+ I wanted to capture light and happy aspects of girlhood. One bored being doodles, one floral, and the last a bubble gum theme; I achieved my goal. Of course the magazine spread was meant to inspire all girls and women thus the "snowboard like a girl."
The logo for the boards was hand drawn and then rasterized in adobe illustrator. The deigns of the boards were also created in adobe Illustrator and the magazine spread was created in photoshop. The portfolio spread itself was created in illustrator.
'ctrl' Album Cover
For this creation I made my own take on the famous 'ctrl' album by sza. The original album cover is her sitting in front of old computers so I wanted to keep that same idea but from a different point of view. The album is a Neo soul / Alternative r&B masterpiece and I wanted to capture the fun yet calming essence in the cover.
the cover itself (front and back) is a photograph taken by me of keyboards I thrifted, along with eucalyptus vines to add some earthy grounded feeling to it. The photos were taken into photoshop and edited to my liking and the paper insert along with the center of the record were created in illustrator.
Liquid Death advertisement Concept
for this concept, I chose to create an ad for my favorite water brand. Liquid death is water that comes from the mountains hence the mountains in the background. My favorite thing about this brand is their goal to reduce plastic waste by using a can for their water, rather than a plastic bottle.
The brand overall is very attention grabbing so I wanted to use some wording that would grab a viewers attention. The photos were edited in adobe photoshop and the type was edited in illustrator. The overall goal for this was to immerse the viewer in what tasting liquid death is like; ice cold and refreshing.
typographic terms booklet
the beginning of this process was the color palette. After choosing the perfect colors I used adobe illustrator to create effective pages for this booklet. I used a mixture of san-serif and serif throughout the book to separate the definitions. once I designed the pages in illustrator, I then transferred them to indesign to prepare for printing.
The Pages were first designed in adobe illustrator, then indesign for print. The spread itself was made in photoshop to clearly show each page of the booklet.
3 Dimensional Typeface
This is a typeface I created using can tabs, the first thing I knew when approaching this was I wanted to use can tabs. I played out the tabs for each letter and photographed them separately. I then took them into Adobe illustrator, and image traced them to create a flat print look.
To use my typeface, I wanted to create a flyer for a drinking event. The can tab typeface was extremely effective for this flyer. I used the tabs for the date and the word 'sip' and used other fonts to create contrast from it. I also used the tabs to make flowers in the background since this is a spring event.
