Nonna's Table
this concept is donna's table, a brand that specializes in noodles. I wanted to capture the Italian feel through the colors while also making the packaging feel more personal with simple doodles. The logo and pattern are hand-drawn to give a personal hand-made feeling, like the noodles themselves.
grounded coffee shop
this is a concept for a local coffee shop called grounded. the goal was to create a brand centered around staying mindful and of course grounded. with the colors green and a very dark brown, I wanted to give an earthy feeling to the brand. the logo and pattern are also hand-drawn to give off the natural organic feel that also comes with every sip of the coffee.
Art By Aub
This brand is a concept for an artist looking to establish a brand and sell their art. for this I kept is simple with bold coloring and type, what you see is what you get. high quality art pieces to liven up any space. I created a tote bag to show an example of merchandise along with a plan for social media feed.  
little glow
babies need skincare too and with this concept brand, little glow, good gentle skincare is a priority. the colors yellow and purple were chosen to give day and night, little glow has products for your baby throughout the entire day. a simple yet effective logo along with a pattern idea and packaging gives for a brand that doesn't need to over explain to ensure their product is doing exactly what it needs to.
Peace&Hemp
peace&Hemp is a concept brand for a clothing boutique that sells organic, eco friendly clothing made of hemp. I chose to give a simple design for the branding showing minimalistic leaves and calm greens to show that helping the planet is equally as simple. this concept shows that you can be minimal with branding while voicing for things that matter, like shopping sustainably.
Get out the vote
for this concept, the goal was to encourage young voters to use their voice. as someone that is gen z, I know we do not have the attention span to read a ton of words so I decided to make it short and to the point. I used inspiration from old retro ads because I love the simplicity of them. at the top of the poster you can see I used things that would capture the attention of someone walking past, using a singular element that has a ton of different meanings to different people but is significant in all of our lives.
wall mural
for this project, I was to create a concept for a wall mural in a city that revolves around a quote. I put thought into every aspect of this work. the type is clippings of magazine letters I cut out and photographed and edited into the quote. not only is it eye-catching, but really explains the quote. this design was completely my thoughts made visual and this is not only an example of such, but showing how it can be something.
liquid death
this is a concept for an ad poster for the brand liquid death. Liquid death is canned water whose goal is to make water containers more easily recycled. their slogans "death to all plastic" and "murder your thirst" are used throughout their branding leading me to incorporate it in my design. Mountains in the back to show where the water the consumer is drinking comes from. 
Surreal Photomontage
For this project, I was to create a book cover for surreal image making. After a lot of brainstorming I wanted to incorporate not only my editing skills but my photographing skills and make something fun involving myself.
Sza Album Cover remake
the album 'ctrl' by sea is one of my favorites. for this project I wanted to take inspiration from her cover, her sitting outside in front of old computer screens. I photographed several keyboards to keep the alternative r&b vibe going. with the help of some plants I had in my room, the photo really came together.
TypoGraphic Terms Book
The goal of this project was to create my own booklet educating a reader on terms used in typography. I wanted to use bold contrasting colors but also keeping the booklet fun yet professional.

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